WEBVTT

00:01.268 --> 00:02.535
SHOPPERS.
WE EXPLAIN WHAT THEY ARE AND HOW

00:02.536 --> 00:04.971
WE EXPLAIN WHAT THEY ARE AND HOW
YOU CAN PROTECT YOURSELF.

00:05.005 --> 00:06.139
YOU CAN PROTECT YOURSELF.
>> WHAT LOOKS LIKE IT’S GOING TO

00:06.173 --> 00:09.976
>> WHAT LOOKS LIKE IT’S GOING TO
BE A RECORD-SETTING CYBER MONDAY

00:10.010 --> 00:11.678
BE A RECORD-SETTING CYBER MONDAY
BASED ON EARLY DATA PREDICTED TO

00:11.679 --> 00:15.882
BASED ON EARLY DATA PREDICTED TO
BE OVER $9.4 BILLION IN ONLINE

00:15.883 --> 00:16.349
BE OVER $9.4 BILLION IN ONLINE
SALES THIS YEAR.

00:16.384 --> 00:19.152
SALES THIS YEAR.
UP NEARLY 20% FROM LAST YEAR.

00:19.153 --> 00:21.054
UP NEARLY 20% FROM LAST YEAR.
A HUGE DAY FOR SHOPPING AND THIS

00:21.055 --> 00:22.355
A HUGE DAY FOR SHOPPING AND THIS
YEAR, AS IT’S ALWAYS, WE’RE

00:22.356 --> 00:24.057
YEAR, AS IT’S ALWAYS, WE’RE
SEEING THE TREND GO AWAY FROM

00:24.058 --> 00:27.561
SEEING THE TREND GO AWAY FROM
IN-STORE SALES TO ONLINE SALES.

00:27.562 --> 00:28.261
IN-STORE SALES TO ONLINE SALES.
BUT YOU’RE NOT JUST COMPETING

00:28.263 --> 00:30.063
BUT YOU’RE NOT JUST COMPETING
WITH OTHER SHOPPERS WITH YOUR

00:30.064 --> 00:31.798
WITH OTHER SHOPPERS WITH YOUR
FINGER OVER THAT MOUSE TRIGGER

00:31.832 --> 00:33.300
FINGER OVER THAT MOUSE TRIGGER
FOR THE HOT HOLIDAY DEALS.

00:33.301 --> 00:39.873
FOR THE HOT HOLIDAY DEALS.
YOU’RE ALSO DEALING WITH BOTS,

00:39.907 --> 00:41.775
YOU’RE ALSO DEALING WITH BOTS,
GRINCH BOTS THAT FILL OUT FORUMS

00:41.776 --> 00:43.110
GRINCH BOTS THAT FILL OUT FORUMS
AND BUY OUT HOT HOLIDAY TOYS

00:43.144 --> 00:44.845
AND BUY OUT HOT HOLIDAY TOYS
BEFORE YOU CAN GET TO THE

00:44.879 --> 00:45.312
BEFORE YOU CAN GET TO THE
CHECKOUT.

00:45.313 --> 00:46.880
CHECKOUT.
EXPERTS SAY UP TO 97% OF THE

00:46.881 --> 00:49.916
EXPERTS SAY UP TO 97% OF THE
ACTIVITY ON RETAILER LOG-IN

00:49.918 --> 00:52.219
ACTIVITY ON RETAILER LOG-IN
PAGES LEADING UP TO CYBER MONDAY

00:52.220 --> 00:54.822
PAGES LEADING UP TO CYBER MONDAY
AND BLACK FRIDAY IS FROM BOTS.

00:54.823 --> 00:56.623
AND BLACK FRIDAY IS FROM BOTS.
SO WHAT IS A GRINCH BOT?

00:56.625 --> 00:57.724
SO WHAT IS A GRINCH BOT?
A PIECE OF SOFTWARE THAT’S

00:57.758 --> 01:03.763
A PIECE OF SOFTWARE THAT’S
PROGRAMMED TO BUY AND CHECKOUT

01:03.798 --> 01:05.833
PROGRAMMED TO BUY AND CHECKOUT
THINGS QUICKER THAN A HUMAN CAN.

01:05.867 --> 01:08.335
THINGS QUICKER THAN A HUMAN CAN.
THEY ALSO HAVE MAPS OF HOW THE

01:08.337 --> 01:09.136
THEY ALSO HAVE MAPS OF HOW THE
WEBSITE WORKS SO THEY ARE ABLE

01:09.137 --> 01:12.406
WEBSITE WORKS SO THEY ARE ABLE
TO QUICKLY GO FROM PART TO PART

01:12.440 --> 01:13.240
TO QUICKLY GO FROM PART TO PART
AND CHECKOUT.

01:13.274 --> 01:15.109
AND CHECKOUT.
THEY EVEN SOMETIMES CAN MIMIC

01:15.143 --> 01:16.510
THEY EVEN SOMETIMES CAN MIMIC
HUMAN BEHAVIOR MAKING THEMSELVES

01:16.511 --> 01:20.214
HUMAN BEHAVIOR MAKING THEMSELVES
LOOK LIKE HUMANS INTRODUCED --

01:20.215 --> 01:21.448
LOOK LIKE HUMANS INTRODUCED --
MOUSE MOVEMENT SO THEY CAN’T BE

01:21.450 --> 01:23.116
MOUSE MOVEMENT SO THEY CAN’T BE
CAUGHT BY THE BOT DETECTION

01:23.118 --> 01:23.517
CAUGHT BY THE BOT DETECTION
TECHNOLOGY.

01:23.518 --> 01:26.453
TECHNOLOGY.
HERE ARE FIVE TIPS TO BEAT THE

01:26.454 --> 01:26.853
HERE ARE FIVE TIPS TO BEAT THE
GRINCH BOTS.

01:26.855 --> 01:28.155
GRINCH BOTS.
NUMBER ONE, DON’T REUSE THE SAME

01:28.190 --> 01:29.223
NUMBER ONE, DON’T REUSE THE SAME
PASSWORD ON MULTIPLE SITES.

01:29.257 --> 01:30.658
PASSWORD ON MULTIPLE SITES.
CONSIDER USING A PASSWORD

01:30.692 --> 01:33.694
CONSIDER USING A PASSWORD
MANAGER AND INSTALL TWO-FACTOR

01:33.728 --> 01:36.063
MANAGER AND INSTALL TWO-FACTOR
A

01:36.097 --> 01:36.530
A
AUTHENTICATION.

01:36.565 --> 01:37.665
AUTHENTICATION.
NUMBER TWO, DON’T FALL FOR THE

01:37.699 --> 01:38.099
NUMBER TWO, DON’T FALL FOR THE
GRINCH BOT.

01:38.133 --> 01:40.868
GRINCH BOT.
IF YOU CAN’T GET A HOT HOLIDAY

01:40.869 --> 01:41.936
IF YOU CAN’T GET A HOT HOLIDAY
ITEM, DON’T GO TO A THIRD-PARTY

01:41.937 --> 01:44.238
ITEM, DON’T GO TO A THIRD-PARTY
SITE AND BUY IT FOR MORE THAN

01:44.239 --> 01:44.872
SITE AND BUY IT FOR MORE THAN
WHAT THE RETAIL PRICE IS.

01:44.873 --> 01:46.273
WHAT THE RETAIL PRICE IS.
AND NUMBER THREE, ON THE

01:46.274 --> 01:48.275
AND NUMBER THREE, ON THE
RETAILER WEBSITE, LOOK FOR

01:48.309 --> 01:49.710
RETAILER WEBSITE, LOOK FOR
HTTPS, NOT JUST HTTP.

01:49.745 --> 01:51.579
HTTPS, NOT JUST HTTP.
THAT MEANS IT’S ENCRYPTED.

01:51.614 --> 01:53.948
THAT MEANS IT’S ENCRYPTED.
NUMBER FOUR, CHECK OUT WITH

01:53.982 --> 01:55.382
NUMBER FOUR, CHECK OUT WITH
PAYPAL OR ANOTHER PAYMENT

01:55.384 --> 01:57.351
PAYPAL OR ANOTHER PAYMENT
MECHANISM INSTEAD OF A CREDIT

01:57.353 --> 01:57.651
MECHANISM INSTEAD OF A CREDIT
CARD.

01:57.653 --> 01:59.387
CARD.
THE SITE GETS BREACHED, YOUR

01:59.388 --> 02:00.288
THE SITE GETS BREACHED, YOUR
CREDIT CARD INFORMATION DOESN’T

02:00.322 --> 02:03.391
CREDIT CARD INFORMATION DOESN’T
GET LEAKED.

02:03.392 --> 02:04.992
GET LEAKED.
NUMBER FIVE, CHECK YOUR CREDIT

02:04.994 --> 02:07.895
NUMBER FIVE, CHECK YOUR CREDIT
CARD FOR UNEXPECTED UNAUTHORIZED

02:07.896 --> 02:08.229
CARD FOR UNEXPECTED UNAUTHORIZED
CHARGES.

02:08.263 --> 02:09.197
CHARGES.
EVEN SMALL DOLLAR ONES CAN BE A

02:09.231 --> 02:12.200
EVEN SMALL DOLLAR ONES CAN BE A
SIGN OF A FRAUDSTER CHECKING OUT

02:12.201 --> 02:12.867
SIGN OF A FRAUDSTER CHECKING OUT
YOUR ACCOUNT TO SEE IF IT’S

02:12.901 --> 02:13.501
YOUR ACCOUNT TO SEE IF IT’S
WORTH DRAINING FOR MORE.

02:13.502 --> 02:14.702
WORTH DRAINING FOR MORE.
WHO’S GOING TO STOP THE BOTS?

02:14.703 --> 02:16.404
WHO’S GOING TO STOP THE BOTS?
WHAT CHANCE DO YOU HAVE AS A

02:16.438 --> 02:17.572
WHAT CHANCE DO YOU HAVE AS A
REGULAR SHOPPER TRYING TO CHECK

02:17.606 --> 02:19.006
REGULAR SHOPPER TRYING TO CHECK
OFF ITEMS ON YOUR HOLIDAY LIST?

02:19.041 --> 02:20.674
OFF ITEMS ON YOUR HOLIDAY LIST?
WELL, IT’S UP TO RETAILERS TO

02:20.709 --> 02:22.276
WELL, IT’S UP TO RETAILERS TO
TIGHTEN UP THEIR SECURITY.

02:22.277 --> 02:24.712
TIGHTEN UP THEIR SECURITY.
BUT ALSO LEGISLATORS HAVE

02:24.746 --> 02:27.181
BUT ALSO LEGISLATORS HAVE
REINTRODUCED A NEW BOT ACT THAT

02:27.216 --> 02:33.288
REINTRODUCED A NEW BOT ACT THAT
WOULD TAKE SCALPING BOTS WHICH

02:33.289 --> 02:33.988
WOULD TAKE SCALPING BOTS WHICH
HAS ALREADY BEEN CRIMINALIZED

02:33.990 --> 02:34.722
HAS ALREADY BEEN CRIMINALIZED
AND APPLY THAT SAME MECHANISM TO

02:34.723 --> 02:36.190
AND APPLY THAT SAME MECHANISM TO
SHOPPING BOTS THAT TRY TO BUY UP

02:36.191 --> 02:38.125
SHOPPING BOTS THAT TRY TO BUY UP
THESE HOT HOLIDAY ITEMS AND

02:38.127 --> 02:39.127
THESE HOT HOLIDAY ITEMS AND
SCALP THEM AS WELL.

02:39.161 --> 02:40.962
SCALP THEM AS WELL.
AND UNTIL THEN, IT’S UP TO YOU

02:40.996 --> 02:43.831
AND UNTIL THEN, IT’S UP TO YOU
AND SOMETIMES IT COMES DOWN TO

02:43.866 --> 02:44.999
AND SOMETIMES IT COMES DOWN TO
BOT VERSUS BOT AS THESE BOTS

02:45.034 --> 02:47.168
BOT VERSUS BOT AS THESE BOTS
COMPETE WITH EACH OTHER TO TRY
