FROM FORMER PRESIDENT TRUMP. SHE SPOKE WITH TOM
COSTELLO.
>> Reporter: ROLLING
OFF THE ASSEMBLY LINE,
TWO NEW ELECTRIC
VEHICLES ON WHICH
GENERAL MOTORS IS
BETTING BIG.
AN EV VERSION OF ITS
BEST-SELLING SILVERADO
AND THE EQUINOX SUV.
>> WE’RE EXECUTING.
WE’RE LAUNCHING.
>> Reporter: DESPITE A
SLOWDOWN IN EV SALES
ACROSS ALL BRANDS, CEO
MARY BARRA SAYS GM IS
ALL IN ON ALL
ELECTRIC.
>> WE’RE COMMITTED TO
THIS TECHNOLOGY,
GETTING IT RIGHT, AND
OFFERING THE CONSUMER
SOMETHING THAT IS
GOING TO MAKE THEIR
LIFE BETTER.
>> Reporter: ALL
RIGHT.
I’M DRIVING?
>> YEAH, YOU’RE
DRIVING.
>> Reporter: BARA HAD
ME DRIVE THE NEW
EQUINOX EV WHICH SHE
INSISTS WILL BE A GAME
CHANGER.
AN SUV WITH 17-INCH
DISPLAYS, ABLE THE GO
300 MILES ON A SINGLE
CHARGE.
AND WITH A $7500 TAX
REBATE, PRICED TO
ATTRACT MIDDLE
AMERICA.
THIS IS THE SWEET SPOT
FOR THE MARKET.
PEOPLE WANT A VEHICLE
THAT’S IN THIS 30,
$35,000 RANGE.
>> ABSOLUTELY.
THAT IS WHERE THE BULK
OF NEW CAR PURCHASES
HAPPEN.
>> Reporter: THE NEW
SILVERADO EV PICKUP
HAS EVEN MORE RANGE,
440 MILES.
IN ALL, GM OFFERS 11
EV MODELS.
BUT WHILE EVs MAKE UP
7.3% OF ALL NEW
VEHICLE SALES IN THE
U.S., SALES GROWTH HAS
SLOWED.
PRICES ARE ALSO
DROPPING.
THE AVERAGE NOW
$55,000, AND MORE
POPULAR IN BLUE STATES
THAN RED.
>> IS THAT A POLITICAL
DIVIDE, A CULTURAL
DIVIDE THAT WILL HURT
SALES, ESPECIALLY OF
THE SILVERADO EV?
>> WELL, WHEN WE LOOK
AT IT, RIGHT NEXT TO
THE SILVERADO EV IN
THAT SHOWROOM AT THAT
DEALER IS GOING TO BE
A SILVERADO THAT’S
GAS-POWERED.
SO THE CONSUMER IS
GOING TO GET TO CHOOSE
WHAT THEY WANT.
>> Reporter: CONSUMERS
ARE BOTH PRICE AND
RANGE SENSITIVE.
DO YOU STILL ENVISION
STOP SELLING
GAS-POWERED VEHICLES
BY THE MID 2030s?
>> WE’LL BE GUIDED BY
THE CUSTOMER.
IN THE END, IT WILL BE
LED BY WHAT CUSTOMERS
WANT.
BECAUSE, AGAIN, A CAR
IS A VERY EXPENSIVE
PURCHASE FOR PEOPLE.
SO THEY NEED TO GET
WHAT THEY WANT, AND
WHAT THEY’RE WILLING
TO PAY FOR AND WHAT IT
REPRESENTS.
>> Reporter: THE
EQUINOX EV HAS TOUGH
COMPETITION FROM
TESLA, HYUNDAI, KIA,
AND NISSAN.
AND FORMER PRESIDENT
TRUMP’S CRITICISM OF
EVs IS RAISING
CONCERNS AMONEY
PROPONENTS HE COULD
DISMANTLE THE TAX
INCENTIVES IF ELECTED.
WILL YOU BE JUST AS
COMMITTED TO EVs IF
THERE IS A TRUMP
ADMINISTRATION?
>> WE’LL BE JUST AS
COMMITTED BECAUSE WE
THINK IN THE LONG-TERM
THEY’RE BETTER.